Define Design: What is LEADING?

Typography is a huge deal when it comes to design. The right font, size, and spacing can make all the difference between a message that's clear and engaging, and one that's confusing and hard to read. When you put thought into your typography, you can make your message stand out, build your brand identity, and even evoke emotions from your audience. It's not just about slapping some words on a page - it's about using type to communicate your message in a way that resonates with people.

Leading, also known as line spacing, is crucial for readability - too little and the text can feel cramped and overwhelming, while too much can make it look sloppy and unprofessional. The right amount of leading can also help guide the reader's eye through the text, making it easier to follow along. By paying attention to leading, you can create a more harmonious and balanced visual flow that draws the reader in and keeps them engaged.


As a leading wholesale printing partner, we specialize in providing high-quality trade printing solutions to businesses of all sizes. Our extensive range of printing services includes business cards, brochures, flyers, posters, and more. With our state-of-the-art equipment and expertise, we can deliver fast turnaround times and competitive pricing, making us the ideal trade printing partner for companies seeking reliable and efficient printing solutions. Whether you need a small batch or a large volume, our team of professionals is dedicated to providing exceptional customer service and ensuring that your printing needs are met with precision and care.

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